Writing
2026-05-11·Crypto & BlockchainThe state of Web3 marketing in 2026
I was talking to a founder last week who had just hired a “Web3 marketing lead ” — someone whose entire playbook was KOL shills, Discord giveaways, and airdrop farming. He was confused why I did not immediately nod along. The truth is, that playbook has been dead for years. A...
2026-05-10·Crypto & BlockchainHow to build a crypto community in 2026 (that isn't just airdrop farmers)
The wallet had been active for three weeks. It had bridged ETH, swapped on two DEXs, provided liquidity on one L2 , minted an NFT, and voted on exactly one governance proposal. Then the snapshot hit. Within 72 hours, the same wallet had swept all assets back to a fresh address...
2026-05-08·Crypto & BlockchainHow to get covered by crypto media without a PR agency
The editor opens her inbox and sees 412 unread emails. It is 9.03am. She sorts by sender, deletes the spam batch from Mailchimp, and lands on the first press release of the day. The subject line reads: “Launch of Revolutionary DeFi Platform Set to Transform Blockchain...
- 2023-08-28·Crypto & Blockchain
Crypto Copywriting: How to Find a Crypto Copywriter
In the ever-evolving landscape of the blockchain industry, communication is key. Whether you're introducing a groundbreaking cryptocurrency project, explaining intricate blockchain concepts, or engaging with a diverse community of enthusiasts and investors, one thing remains...
- 2023-04-09·Crypto & Blockchain
Top picks: 8 podcasts I''m listening to right now
I thought I'd share a few of my favorite podcasts that have taught me a lot over the past few months. I love shows that cover a wide range of topics, from technology and finance to personal growth and brain function, and these podcasts do just that. Your Undivided Attention Your...
- 2023-01-11·Crypto & Blockchain
Metacade presale passes $2 million – Only $690k remaining before it sells out
London, United Kingdom, Jan. 10, 2023 – Metacade has exceeded expectations as investors flocked to its presale to purchase MCADE tokens, raising over $2 million for the GameFi project. The beta stage of the presale saw $1 million pour in over a matter of weeks and momentum...
- 2022-10-05·Crypto & Blockchain
What is humane tech & why do we desperately need it?
Inhumane tech exploits our lizard brain. While this primitive part of us is essential for survival, it also behaves automatically, irrationally, and in ways beyond our control. Humane tech acknowledges that we’re rubbish at controlling our reptilian desires and will give into...
- 2022-10-01·Crypto & Blockchain
Are DAOs the future of enterprise?
The word “dao” has roots in Chinese philosophy and was defined in Latzu’s Dao De Jing to mean “the path or the way”. I always think of that before I think of “decentralized autonomous organization”, which the acronym “DAO” has come to represent. Whether the philosophical...
- 2022-09-15·Crypto & Blockchain
How to buy Ether (ETH) on Binance with credit/debit card
You can buy Ether (ETH) easily with credit or debit card on Binance. 1. Go to https://www.binance.com and click “Buy Crypto” in the top left corner. 2. Click “Credit/Debit Card” from the dropdown menu. 3. You can choose to purchase crypto in many fiat currencies. Click on GBP...
- 2022-08-30·Crypto & Blockchain
4 things that are happening in Web3 right now - Aug 2022\_
Sex, drugs and guns in Web3 Coindesk’s weekly theme covers “sins” in the cryptosphere: how illicit industries are using crypto and adapting to Web3. The digital magazine discusses paying for porn with crypto , plans for a metaverse casino , how Web3 is being utilized to...