Co-op Food

Via The River Group

Co-op Food is a food retail business with 4,050+ stores across the UK, owned by its members rather than big investors. Its profits go to members and to supporting local communities and national charities.

Lauren joined The River Group as Freelance Digital Content Manager on the Co-op Food account. The role involved managing and creating content across a variety of mediums including blogs, video, and social media (Instagram, TikTok, Facebook, Twitter, and Pinterest), with a main focus on responding to briefs with creative ideation for campaigns, then working closely with the art team to produce video and written content.